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With a content portfolio like no other media organisation in the country, SBS occupies multiple channels and platforms, and provides a unique opportunity for employees to help make Australia a better place to live.

Email Campaign Specialist

At SBS, we embrace difference and we welcome applications from people of all backgrounds.

We also acknowledge the unique contribution that Aboriginal and Torres Strait Islander peoples make to our society and our workplace through their enduring and continued connection to land, sea, sky and community.

About Us

SBS is one of the world's most unique and innovative media organisations, producing trusted, meaningful and engaging content that exists for all Australians to inspire, support and celebrate the diversity of our multicultural society.

Our purpose, for the last 40 years, has reflected and explored the evolving diversity of Australia, investing in initiatives to deepen its connections with communities, sharing their stories and giving a voice to those often unheard, with the aim of increasing understanding and respect of the differences that make up Australia.

SBS is a truly distinctive network, showcasing multicultural, multilingual and First Nations stories otherwise untold in the Australian media.

The Role

Join a small, dedicated, and supportive team of marketing professionals servicing highly engaged, opted-in subscribers eager to stay connected with upcoming content, news, and events, through email. Most use web, mobile, and other device apps, to interact with SBS content.

In this 12-month, full time opportunity with us at SBS you would come onboard as an experienced email campaigner, helping us make use of industry leading, Marketing Automation, curating and developing existing programs. You will grow your portfolio of successes, and then begin work on some exciting, new, ‘next-level’ campaigns!

It is a requirement of this role that incumbents are vaccinated with at least two doses of an approved Covid-19 vaccination. We do however have a medical exemption process and we would be happy to discuss your application should this be applicable to you.

About You

  • Accomplished at implementing, testing and orchestrating campaign workflows, segmentation, optimisation, tracking, and metrics.
  • Able to troubleshoot campaign logic (such as segmentations and workflows) to resolve reporting discrepancies, overcome delivery challenges, and maintain on-time delivery of campaigns.
  • Familiar with extracting data from varied sources, transforming it using common text and data manipulation tools to match target schemas.
  • Happy helping others identify key campaign objectives, communicate Marketing Automation concepts, and making recommendations for improvement.
  • At home writing functional/technical specifications: E.g., Shared campaign briefs, training and operational documentation.

Your technical expertise will include:

  • Upward of two years working with, or in, an Agency (or dedicated marketing team).
  • Familiarity with Adobe Campaign
  • Maintaining the Marketing Campaign lifecycle. This might include:
  • Building and enhancing campaign calendars, planning, design, set up emails, offers, forms, competitions, surveys, segmentation, response management, multi-channel campaigns.
  • Extracting insight from campaign metrics to implement and track improvements.
  • Analyse data to create segmentations and workflows to enhance personalisation, campaign performance and customer journey.
  • Coding and editing HTML templates and dynamic data, testing your work in rendering tools, such as Litmus.
  • Sharing your knowledge and collaborating with others.

Any previous exposure to the following will be highly regarded:

  • HTML, CSS, JSON, XML, web analytics and/or web services
  • SQL, data management
  • Data visualisation and BI tools (Tableau, Data Studio, Excel, DOMO)
  • JQuery, Angular/Node JS, or other types of javascript
  • SOAP and/or RESTful APIs
  • PHP, Perl, Python or other programming languages
  • Push Notifications or SMS gateways
  • Google, Tealium, Salesforce and Pega products
  • Adobe Experience Cloud Solutions (E.g. Adobe Experience Platform, Campaign, Analytics, Target, Audience Manager, or other marketing automation and optimisation tools)
  • Email delivery metrics, sender reputation and the DNS

Feel like you meet most, but perhaps not all the criteria listed? We would still like to receive your application, as whilst we have specific requirements in mind, we can look at how we could possibly bridge the gaps. Apply today and take the first step toward not just another job but a possible whole new career at SBS!

Some of the reasons to consider working with us

  • The people! We truly celebrate and welcome difference at SBS and encourage everyone to bring their whole self to work – you’ll be part of one of the most inclusive companies in Australia!
  • The culture and the engagement of our workforce! 93% of our employees have stated that they are proud to work for SBS!
  • We offer a range of benefits; from flexible work arrangements, health checks, salary packaging, an employee assistance program and for our Sydney based employees, free gym membership and parking (subject to availability).
  • We’re agile and innovative in the way we work, as well as being a trusted and established brand. At SBS we have been broadcasting for over 40 years and our future is packed with many more exciting developments!
  • We also love to promote from within! We have allocated training funds to do just that and help bridge the gaps when moving from role to role.

Want to learn more? Then hit apply and take the first step to applying not just for another job but a possible whole new career in a purpose led organisation!

Not quite the right role for you? No problem, how about popping your details into our talent pool? Email us at to let us know what roles would be of interest to you and we will keep you informed of when they arise! (If you no longer want to be listed in our talent pool, then just email to let us know and we will remove your detail).

For other opportunities within our organisation please visit our careers website SBS Careers - Working at SBS

Reasonable adjustments

SBS recognises that everyone is unique, and you might require some adjustments to ensure you have the best opportunity to apply and put your skills forward for consideration. If we can make some adjustments to the SBS recruitment/interview process to better enable you to shine, then please contact and let us know.

Adjustments may include but are not limited to; alternative application methods, interview setups, physical requirements, guidance for trans or gender diverse applicants, specific interview availability times and more.

We are shortlisting applications as they come in, so don’t delay apply today! 



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