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With a content portfolio like no other media organisation in the country, SBS occupies multiple channels and platforms, and provides a unique opportunity for employees to help make Australia a better place to live.

Senior Brand Manager

At SBS, we embrace difference, and we welcome applications from people of all backgrounds.

We also acknowledge the unique contribution that Aboriginal and Torres Strait Islander peoples make to our society and our workplace through their enduring and continued connection to land, sea, sky and community.

About Us

SBS is one of the world's most unique and innovative media organisations, producing trusted, meaningful, and engaging content that exists for all Australians to inspire, support, and celebrate the diversity of our multicultural society.  

Our purpose, for the last 49 years, has reflected and explored the evolving diversity of Australia, investing in initiatives to deepen its connections with communities, sharing their stories and giving a voice to those often unheard, with the aim of increasing understanding and respect of the differences that make up Australia. 

SBS is a truly distinctive network, showcasing multicultural, multilingual and First Nations stories otherwise untold in the Australian media.

The Role

Are you passionate about captivating multilingual and multicultural audiences with impactful, mission-driven content? We have an exciting leadership opportunity for you: a 6-month full-time Senior Brand Manager role with hybrid working arrangements, with potential to extend.

Reporting directly to the Marketing Manager, you'll spearhead multilingual and cultural campaigns, spotlighting celebrations like Diwali and Lunar New Year, while championing multilingual content across SBS On Demand.

Your responsibilities will span from strategic planning to hands-on end-to-end campaign execution, collaborating closely with our internal marketing team and other divisions. Your strong organisational skills and comprehensive grasp of marketing channels will drive end-to-end campaign success autonomously.

This leadership position includes managing a direct report (Marketing Executive) and influencing the wider team, fostering the ‘One Team’ mentality towards achieving our collective business goals. Join us at the forefront of cultural celebration and communication, where every day is a chance to make an impact to Australia’s multicultural society.

About you

  • Excellent communication skills and a demonstrated ability to effectively build and manage relationships with internal and external stakeholders at all levels.
  • 8-10 years relevant marketing experience managing complex, integrated campaigns to desired outcomes from briefing to execution. Media and/or agency experience highly regarded.
  • Demonstrated project management experience in a multi-channel or complex environment; well-developed organisational skills, ability to managing timelines and budgets, and effectively prioritise.
  • Strong understanding of digital channels, with significant experience working across all digital/social channels including programmatic, content marketing, search, social media, CRM platform with demonstrable results.
  • Previous people leader experience is preferred but not essential.
  • Demonstrable experience effectively managing and influencing senior level stakeholders, creative teams, agency partners, and other external stakeholders to achieve high degrees of collaboration.
  • Using data to inform decision-making: proficient with Adobe Analytics, Google Analytics and ability to quickly get up to speed on new platforms (e.g. performance dashboards).
  • Demonstrated ability to work calmly and maintain good judgment in fast-paced, high-stress environments, as well as ability to escalate issues appropriately.

 Some of the reasons to consider working with us:

  • The people! A genuine sense of feeling included (we truly celebrate and welcome difference!) and being part of one of the most inclusive companies in Australia!  
  • The culture and the engagement of our workforce, we are proud to have an employee engagement score of 82% with low levels of employee turnover.   
  • A brand that is not only recognisable but trusted and established, we have been broadcasting for over 40 years and we’re not done yet! 
  • We offer a range of benefits from, health care checks, salary packaging, Employee Assistance Programme, flexible work arrangements and discounted gym membership nationally with FitnessPassport, and a free paid subscription to Duolingo to learn a new language. 
  • Career progression – We love to promote our talent from within, with allocated funds to do that and help with training gaps when moving from role to role. 

Want to learn more? Hit apply and take the first step to apply not just for another job but a possible whole new career in a purpose-led organisation. 

Not quite the right role for you? Email us at to let us know what roles would be of interest to you and we will keep you informed of when they arise! (If you no longer want to be listed in our talent pool, then just email to let us know and we will remove your detail).

For other opportunities within our organisation please visit our careers website SBS Careers - Working at SBS

Reasonable adjustments 

SBS recognises that everyone is unique, and you might require some adjustments to ensure you have the best opportunity to apply and put your skills forward for consideration. If we can make some adjustments to the SBS recruitment/interview process to better enable you to shine, then please contact  and let us know. 

Adjustments may include but are not limited to, alternative application methods, interview setups, physical requirements, guidance for trans or gender diverse applicants, specific interview availability times and more. To find out more about reasonable adjustments, please view our short video here.


We are shortlisting applications as they come in, so don’t delay, apply today! 

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